Understanding the difference between contextual and too-close-for-comfort messaging – Mobile Commerce Daily – Columns
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Hojt Digital / Security News  / Understanding the difference between contextual and too-close-for-comfort messaging – Mobile Commerce Daily – Columns
May 8, 2014 In Security News

Understanding the difference between contextual and too-close-for-comfort messaging – Mobile Commerce Daily – Columns

http://img.scoop.it/djIIbLljJ1mLJAZS5MkA_zl72eJkfbmt4t8yenImKBXEejxNn4ZJNZ2ss5Ku7Cxt
See on Scoop.it – Privacy Protection
Some applications know everything about a user – name, birthday, purchase history and location – without the consumer even realizing it. This wealth of information helps marketers personalize messages.
But when do brands step over the line…

Read More: http://pingpal.io/2014/05/understanding-the-difference-between-contextual-and-too-close-for-comfort-messaging-mobile-commerce-daily-columns/

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